KAY SEVERINSEN is a writer and editor with significant experience in project management, web content development, marketing and messaging.
As assistant director of public relations at the Society for Vascular Surgery, she produces press releases for both public and professional audiences on vascular health, and coordinates the external communications plans for the Society. Prior to this promotion, she was content manager, writing, editing and managing communications, email newsletters and magazine content for society members.
Previously, at the Sun-Times, she wrote a weekly real estate column and feature stories, and later became digital editor of special sections. She has a passion for digital media and believes it is time for “Content 2.0″ – better content that will generate more audience engagement and revenue.
As a writer, she has developed specialties in medical writing, real estate, architecture, strong neighborhoods and walkable communities. Samples of her Sun-Times real estate columns are available on this site along with other writing samples and links to her blog at Dreamtown.com.